Turner College Economist among Top 100 BME Scholars Worldwide

A recent study appearing in Advances in Economics Education ranks Turner College economist Frank Mixon among the top 100 business and management education (BME) scholars worldwide. The study, conducted by researchers at the University of Delaware, University of Baltimore, Florida Atlantic University, LaSalle University, Pace University, Gustavus Adolphus College and the Federal Reserve Bank of St. Louis, uses publications in the top 17 BME journals from 2010 through 2019 as the basis for ranking scholars. This process produced a productivity score for more than 7,300 BME scholars worldwide. At the top of the ranking is William Walstad, an economics professor affiliated with the University of Nebraska. Two additional economics professors, Carlos Asarta of the University of Delaware and John Siegfried of Vanderbilt University, rank among the top 10. Three management professors rank among the top 10. These are the late J.B. Arbaugh of the University of Wisconsin – Oshkosh, Gary Blau of Temple University, and Charles Forniciari of LaSalle University. The top 10 also includes three accounting professors – Fred Phillips of the University of Saskatchewan, David Stout of Youngstown State University, and Timothy Fogarty of Case Western Reserve University. Lastly, Seung Lee of Colorado State University is the sole marketing professor among the top 10. Mixon ranks 83^rd worldwide, just below William Becker of Indiana University and just above Arline Savage of the University of Alabama – Birmingham. He currently serves on the editorial boards of the Journal of Economics and Finance Education and Advances in Economics Education, while he previously served on the editorial board of Perspectives on Economic Education Research. Mixon has published research in each of the journals, as well as in the Journal of Education for Business, Journal of Economic Education, International Journal of Economics Education and Journal of Teaching in International Business, all prominent BME journals. Finally, he currently serves as Director of the Center for Economic Education in the Turner College.

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Grant Hits Ground Running as New Turner College Marketing Intern

The Turner College's new marketing intern Lizzy Grant , a senior marketing major from Newnan who previously attended Gordon State College, where she played varsity soccer, and is scheduled to graduate from the Turner College in May of 2024, has hit the ground running in her new position. She recently played a large role in the creation of a video tour of the Synovus Center, the main campus home of the Turner College. The video helps to guide new students on where to go in the building and who they can talk to if they help. The video showcases the Student Services Center, the main lobby, and more. The video is played as part of a loop on video screens placed throughout the Synovus Center. Lizzy's list of activities at CSU is impressive. She is the Treasurer of the Turner College's Marketing Club, the President of Marketing for the Turner College's chapter of the Financial Management Association, and an Ambassador for the Turner College. She is also the Treasurer of her s

Jung Exploring Influence of Confucianism on Luxury Brand Performance in China, Japan and South Korea

In a recent chat with Turner Business , Turner College professor of marketing Sungwoo Jung made the point that luxury brands are gaining the degree of influence in many developing countries that they enjoy now in developed countries. He has been pondering this issue as part of his international marketing research program, which typically focuses on advertising, pioneering advantages and multi-cultural analysis. Currently, Jung is concentrating his energies on a cross-cultural analysis of brand equity that highlights luxury brands’ performance. His research finds that China, Japan and South Korea have each seen an increase in market share for luxury brands in recent years. As Jung explained to Turner Business , “These three countries share a common philosophical background – Confucianism.” With that point in mind, Jung and his coauthors are currently engaged in an investigation of how Confucianism influences consumer behavior in these three Asian countries, and how that behavior im

Turner College Grad Publishes Academic Study on Corporate Culture and Strategy

Former Turner College student Tamara Todorova , now an associate professor of economics at American University in Bulgaria (AUB), recently published a study on corporate culture and strategy. Todorova earned an MBA from the Turner College in 1996 and then went on to earn a doctorate in international economics from the University of Economics - Varna in 2001. She has been on the faculty at AUB since August of 2000. Todorova's study, which appears in the current issue of the International Journal of Business Performance Management , investigates how corporate culture helps to economize on the transaction costs of internal organization. As she explains, the dimensions of corporate culture that assist in this task include increasing trust and reducing intrafirm opportunism. Todorova's study demonstrates that setting common goals and a common direction reduces the sizeable costs of internal organization. Tamara's prior research appears in Economics of Transition , International

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